1.  Price

 

Overpricing a home misses its market and discourages buyers from looking at your home.  A comparative market analysis will produce a guide to help you estimate the best price obtainable in today’s market.

 

2.  Market Conditions

 

Buyer demand, prices of recently sold properties, interest rates, availability of financing, condition of the economy and time of year will all affect the sale of your home.

 

3.  Location

 

Location will impact the buyer’s response to your home.  It is an important factor to consider when pricing your home and during negotiations.

 

4.  Condition

 

By carefully preparing your property for sale, I can “package” it to stand out above the competition.

 

5.  Exposure

 

My exclusive marketing plan is the most effective approach available.  It will expose your property to more potential buyers and help you sell your home as quickly as possible for the best possible price.

Landscaping. Curb appeal is crucial to a good first impression, so make sure your home’s lawn is immaculate. Mow the lawn, prune the bushes, weed the garden and plant flowers.

Clean the outside. With an unkept exterior buyers may think you’ve not kept up with the inside of your property.  Be sure to clean the gutters and pressure wash your home’s siding.
Make repairs. Take care of major defects like broken windows or a leaky roof that could discourage buyers.  Have your furnace serviced and any repairs completed.
 

Make the front door inviting. A fresh coat of paint in a color that contrasts with the home, will make the front door stand out.
 

Replace your welcome mat. Let buyers know they’re welcome into your home.
 

Remove clutter and depersonalize. I suggest that Sellers have a less is more attitude when it comes to decluttering the inside of their home.  You want Buyers to envision their belongings in your home.  Pack away the family photos and collectibles.

Organize closets and drawers. Organize your closets to give off a spacious look.  Organize drawers and have things in their place.
 

Make every surface shine. From ceiling fans to floors and everything in between, clean your home until it shines.
 

Neutral colors. Paint your walls a neutral color that will appeal to a wide range of buyers.
Eliminate bad odors. Spray air neutralizers in each room and  keep litter boxes clean.  When showing the home, have inviting smells by lighting candles and  baking a batch of cookies.